“Digital streaming numbers on our shows are astronomical," says the CW president. "Nielsen is trying to do the best they can. We are all looking for an accurate measurement." By Marisa Guthrie Drawing ...

CW president Mark Pedowitz calls Dish's commercial erasing technology "foolhardy." "They're biting the hand that supplies them with content." By Marisa Guthrie Issue 16 BIZ Mark Pedowitz Executive ...

CW has added three more drama pilots to its 2012-13 slate, including a sudser from “One Tree Hill” creator Mark Schwahn and J.J. Abrams. The orders bring CW’s roster to eight, the largest number of ...

NOTE: The network will release full trailers of all its shows in the next few days. The CW did provide clips of its fall-premiering shows. Related: The CW’s 2012-13 Schedule: ‘Supernatural’ To ...

In addition to the just-greenlighted Queen Latifah/Dave Broome music competition series The Star Next Door and previously ordered musical game show Oh Sit!, the CW has picked up two more unscripted ...

The CW has revealed its 2012-13 schedule ahead of this morning’s upfront presentation. Finally, Gossip Girl Season 6 – the show’s 11-episode farewell – will air Mondays at 9 p.m., with the series ...