ATLANTA — AutoTrader.com is rolling out a new advertising campaign today across multiple channels — including Web, TV and business-to-business avenues — that will demonstrate the research tools, ...
Automakers are a powerful advertising category, but the car-related web sites are also upping their TV commercial game. According to data from research firm iSpot, the online auto information category ...
ATLANTA — Seeing the traction that its "Heart & Mind" campaign has generated since its May roll-out, AutoTrader.com has decided to expand it. The USA Network is now included in the campaign's reach, ...
AutoTrader.com is launching a national ad push this week to announce that it is expanding from pre-owned vehicles to new cars and trucks, and to show how its new service is different--and better--than ...
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