As marketers focus on developing engagement programs and brand experiences that are consumer-centered, there are many parallels with designing software products. I recently visited the IBM Design ...
The design thinking process is a two-pronged approach that involves both empathetic ideology and a process that aims to find the best possible solution for gaps in the market or problems in a given ...
Framework Thinking distills key lessons in creating extraordinary design outcomes. It shares how the clarity, power, and enduring presence of an inspired vision can be increased through holistic ...
This is my second post in this series. Check out the first one here. Two years ago I was a member of a hiring committee at my school. Along with two administrators, one other teacher, and a parent, I ...
Design Thinking continues to be a hot topic (this article is one of many talking about it). Design Thinking has been hyped and even fetishized but there are also voices questioning its value, impact, ...
This guest post is written by Ben Norquist. Source: UX Indonesia/Unsplash The pandemic makes most things harder. Staying healthy is harder. Connecting with others is harder. Making ends meet is harder ...
Imagine a world where every digital marketing agency serves up the same old strategies year after year. Sounds monotonous, right? That's precisely the rut many find themselves in today. But you don't ...
This guest post is written by Ben Norquist. Source: UX Indonesia/Unsplash The pandemic makes most things harder. Staying healthy is harder. Connecting with others is harder. Making ends meet is harder ...
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