A cryptic comment left on a TikTok video by a user named Tamara has sparked the first big meme of 2026, a blend of silliness and self-empowerment.

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The original idea appeared to be using one button (as in the fastener used on clothing) to meditate on the passage of time each day of the year, a trend that popped up on TikTok in late 2025. TikTok ...

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You can also change the joysticks and D-pad on this extremely customizable controller launching later this year. You can also change the joysticks and D-pad on this extremely customizable controller ...

The 365 buttons trend is officially the first viral meme of 2026. While it sounds like a DIY craft project or a productivity hack, it has actually turned into a massive internet movement about setting ...

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2026’s first viral meme has birthed an iconic catchphrase for nonchalance in the new year Luke Chinman is a writer at PEOPLE. He joined PEOPLE in 2024. His work has previously appeared in The ...

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A TikTok user’s esoteric comment created a confusing viral moment. By Madison Malone Kircher There’s a TikTok user who goes by Tamara who is marking 2026 using 365 buttons. How is Tamara doing that ...

TikTok is all about buttons in the new year. 365 buttons to be precise. No, not the ones you press in an elevator. Yes, like the ones on your shirt. No, it doesn't really make sense. The whole thing ...